It all started in February. Beloved indie developer Double Fine had announced they were making a classic adventure game and were funding through crowd sourcing with a Kickstarter campaign. After asking for $400,000, the project would go on to raise over $3.3 million with over 80,000 backers.
With Double Fine’s successful campaign kicking it off, game developers have raised $50 million this year alone through Kickstarter, up from only just over $3.5 million in 2011, and the industry is taking notice.
Creator of the Twisted Metal and God of War series David Jaffe told me he really likes the platform and would consider using it to fund smaller titles if the project was right, and he’s not the only one.
Obsidian Entertainment, developers of titles like Fallout: New Vegas and Star Wars: Knights of the Old Republic 2, launched a Kickstarter last month for Project Eternity and have raised over $2.5 million as of this writing.
One indie developer trying out the platform is PixelFoundry with Blackspace, an action real-time-strategy game with a destructible open-world.
Despite the success others have found on Kickstarter, PixelFoundry is not sure if it is right for their game as the project has only raised $100,000 of the needed $350,000 with just a week to go, though the team remains optimistic.”It’s not something that we will just let go of, it just may take a little longer to get there, and we hope our fans will support it even if it doesn’t hit its release date,” said Andrea Phaneuf from the developer.
While some question the intelligence of pre-ordering a game before it has even been made, as well as criticized the platform for promoting nostalgia-laced products rather than fostering innovation, Kickstarter gives developers more control of their products and does not look like it is going anywhere soon.
With no big publishers or marketing budgets to get their games in the public eye, it can be hard for an indie developer to get noticed. Insert the Indie Humble Bundle, a program that allows consumers to purchase collections of acclaimed indie titles for any price they feel is worth it, even if it is just a penny.
Bundles have only gotten bigger, too. Humble Indie Bundle V was released in May 2012 and finished with over $5 million raised from almost 600,000 purchasers thanks to a lineup of highly-acclaimed titles like Bastion, Limbo and Psychonauts.
All games purchased through the bundle come free of any digital rights management software and are compatible with Windows, Mac OS X and Linux.
Developers do not offer their up games solely for the money, though, as purchasers are able to choose where their money goes between the developers, a tip to the Humble Bundle organization or to charities like Child’s Play and the Electronic Frontier Foundation.
In all, the Humble Indie Bundle program has earned over $20 million dollars with the latest offering in Humble Indie Bundle VI ending earlier today.
Check back next week for my talk with one of the developers of one of my favorite upcoming indie games, Skulls of the Shogun.
With frequent sales and unintrusive digital rights management, Valve’s digital distribution service, Steam, has become the preferred place to get games on PC for many players. It has also built a reputation on being the best place for indie developers to get their games noticed by a large audience.
One developer that has found success on the platform is Dan Marshall of Size Five Games. Size Five’s game, Ben There, Dan That, its follow-up, Time Gentlemen, Please!, were packaged together on the platform and were a favorite during the most recent sale.
According to Marshall, he owes all of his success to Steam. “I wouldn’t be here doing what I do without Steam – they’ve completely revolutionised the indie industry and made digital copies of games a reality,” Marshall said.
Not every developer has found the success that Marshall has, though.
Despite a positive reception on the PlayStation Vita, Tales From Space: Mutant Blobs Attack from Drinkbox Studios sold under the developer’s expectations when it was ported onto Steam.
Co-Founder Chris Harvey cited the game’s style and tone not matching up with the PC platform and Steam users as one of the main reasons for the game underselling.
Indie games are certainly better off on the PC platform than others, as the exodus of developers shows, but though much of the hype would lead you to believe Steam is a magic fix that wil make every quality indie game sell well, Drinkbox is a prime example that the platform is just as unpredictable and risky as any other.